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My.Projects

Game Baker Easy to use, graphical Game Designer for linux.

Social Comic Book Display your twitter posts in a comic book layout.

Seam Resizer Implementation of seam removal and insertion for photo editing.

More:

Viral Ad Network Make money from your website by showing viral ads on your site.

Santa's Snowy Workshop A highly playable Christmas Real Time Strategy game..

My.Papers

Average Views on YouTube The average daily views/video on YouTube doubles at the end of 2007.

My.Blog

Nerdy news updates and articles
Tim Wintle
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Tim Wintle's Blog

Tim works at Team Rubber, where he uses Python, large computers, and some clever maths to look at the web in new ways. In his free time he codes various other bits of software, and web apps.

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Tue, 29 Jan 2008

What is the Viral Ad Network?
So I've been talking about the viral ad network a lot recently (e.g. Viral Videos, Banner Blindness and Listening to myself speak), and about the work I have been doing working on some of the research into Average YouTube Views that I have been doing as a part of it, but I realised that I have not really explained what it is (actually I realised this when my mum called me the other night and asked me).
Here's the overview:
For a few years now the standard method of getting paid from advertising online has been Google AdSense. This was all fine in 2002, but it's five years later now and people are suffering banner blindness, they're just not clicking on traditional adverts as much any more. (in fact they're not even seeing them).
What is worse - running too many banners and AdSense blocks on your site can put your users off.
Most websites don't know about it yet, but there is another way. Advertisers are beginning to create adverts that are specifically designed to be entertaining. These adverts may be videos, games or mini websites, but they are all designed to spread virally (i.e. so that visitors find them so entertaining that they email them to a friend, who emails them to other friends, who email it to other friends.
Where You come into this
When a viral is first put on the web nobody knows about it, and to start off the "viral" growth, the ad companies need to do something called Viral Seeding, which is basically getting the first few thousand people to have a look at the game, movie, or whatever, hoping that they will send it around to their friends.
This is where website publishers come into it. By becoming a Viral Ad Publisher, you help the companies get the first few thousand views, and the Viral Ad Network gives you money for it.
I hope that helps to explain a little more about what the viral ad network is, if you're interested go over to the site and sign up, or if you just want to search for viral videos then head over to viralsauce.com - another site I have been working on recently.

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